SHIMANO STRADIC CI4+ – Striking good looks, light weight with a solid feel, and an ultra smooth reeling experience combine to win the hearts of anglers around the globe. Incorporating exciting concepts like HAGANE gear, G Free Body, CI4+, X-SHIP, Core Protect, and the totally new Magnumlite Rotor which allows a super light feel when you turn the handle, the new Stradic CI4+ is built to last. www.fish.shimano.com
SALTY CREW HIGH SEAS HYBRID SHORT – Made of four-way stretch durable fabrication with hyper-dry performance. Men’s High Seas Perforated Hybrid Shorts are complete with a welded zipper pocket and utility plier pocket. Asymmetrical back pocketing for easy access options finish these shorts. Utility walkshort with multifunctional uses and rapid dry fabrication. Anti-microbial fabrication. www.salty-crew.com
WATERLOO ROD COMPANY HP LITE – Designed for the avid artificial fisherman whose arsenal includes soft plastics, top waters and spoons. Built on a high modulus medium light, fast action graphite blank with a light tip and moderate backbone. This rod is available as a spinning rod in length 6’7”, 6’9”, 7’0” and 7’6”. The HP Lite is also available as a casting rod in the same lengths. Order online to select custom preferences such as colored thread around the guides and handle type. www.waterloorods.com
COLUMBIA PFG SUPER TERMINAL TACKLE™ SHIRT – Keep the hot sun off your back all day long with this UPF-30-armed fishing shirt, featuring an über-light, quick-to-dry fabric in a standout print. www.columbia.com 
ENGEL 65 HARD COOLER – Engel, the original high-performance cooler, is roto-molded for toughness and durability. It’s filled with a full 2 inches of insulation in the lid, on the sides, and on the bottom, helping to retain cold and ice for up to 10 days. The all silicone gaskets create a near airtight seal that is durable and will never lose it’s shape. Available in white, tan, grey, blue, seafoam and camo. Comes with a 10 year warranty. www.engelcoolers.com
SUNBUM SIGNATURE CLEAR SUNSCREEN FACE STICK – Our mineral based Signature SPF 30 clear sunscreen offers the very best Broad Spectrum protection to those who work and play hard in the sun. It will never bleed into your eyes, make your hands slippery or come off during the most rigorous activities in the water, wind, or blazing hot sun. www.trustthebum.com
D.O.A. LURES 5″ SWIM BAIT – 5” hollow soft body lure with a wide verticle paddle tail can be fished top water, suspended or on a jig head. Swim Bait is the right choice for any fish that eats a swimming bait in freshwater and saltwater. The color above is 408 Red/Gold Glitter. Made in the USA. www.doalures.com
MAGELLAN OUTDOORS WADER SLING PACK – With a strap system that lets you secure the pack to your back, the Magellan Outdoors™ Wader Sling Pack features lightweight polyester fabrication, a built-in plier sheath and multiple D-rings to attach accessories. Waterproof pouch with sunglasses cloth. Nylon zippers with Magellan Outdoors™ pulls. www.academy.com
